Start Up

THE IMPORTANCE OF YOUTH LEADERSHIP DEVELOPMENT TO YOUR COMPANY

May 13, 2019 by Reporter Leave a Comment

Featured Photo © Pixabay

AGE DOESN’T NECESSARILY EQUAL SUCCESS

Traditionally most employers have equated age with wisdom and skills, and in the past, it was often the case that in order to get promoted you simply had to stick around with the same firm for long enough to make this happen. However, savvy businesses are catching on to the huge benefits that young leadership opportunities can bring to a company. Not only do young people inject motivation, energy and enthusiasm into a firm but they are often streets ahead in terms of technology and computing!

PERCEPTION OF YOUNG PEOPLE

Unfortunately, many young people get a bad press with gripes from older workers about their lack of a good work ethic. These include complaints such as their air of entitlement, that they don’t work hard enough and that they lack verbal and written communication skills. Of course, this is a huge generalization and ignores the fact that many young people are well educated, hard-working and are good team players with a great attitude.

WHAT DOES YOUTH LEADERSHIP DEVELOPMENT OFFER A BUSINESS?

Stereotypes of young people are being disproved time and time again as they show that they have a great deal to offer in the workplace, and these are just some of the key attributes they can bring:

They are on trend: they understand the culture we live in and can often interpret this much more effectively than an older person. This can enable a company to plug into emerging trends and themes.

They are very quick learners: they have the brainpower, youth and motivation to pick things up speedily and effectively.

They challenge the status quo: every business needs to evolve but it is easy to stagnate – with young people around they can shake things up and enable the growth of new ideas and techniques.

They are technologically adept: even though older people may have a raft of technological skills, the speed and understanding that young people bring into this sphere of business can be astounding.

They are the future: however well your firm operates you will need new blood – senior staff can’t go on forever so youth leadership development provides a legacy for the future of your business.

They have real enthusiasm: this can obviously be very infectious, especially for older workers who may have become very jaded and cynical – a young person’s outlook can put some zest back into your mission.

They are fun and inspiring: young people can give a different perspective on the world and can often liven up what may have become a dull and boring workplace environment.

GIVING YOUNG PEOPLE A CHANCE OF JOBS AND SKILLS

A number of organizations work with the Australian Government to provide life-enhancing skills and jobs for young people such as this jobactive services at yourtown.

Initiatives such as these enable eligible job seekers to be connected with suitable employers and enhance their experience and skills. This kind of job active services provision enables specialist support to businesses in terms of consultation about their needs, screening of potential candidates, and organizing interviews and subsidies to make the process as easy and economical as possible. Therefore if you haven’t considered the many benefits of employing a young person, now may be the time to take stock and re-energize your workforce with the many positive attributes this will bring.

About The Author:

Caroline Bird is a creative writer and digital marketer. She loves sharing her perspective, tips and how-tos related to home improvement, productivity, business, technology, and SEO through her writing. Connect with Caroline via @bCarolinebird12

Opening a Physiotherapy Practice – Where to Start

February 24, 2019 by Reporter Leave a Comment

The need for physiotherapy is only expected to increase with contemporary demographic changes. As such, opening your own practice has potentially never been more opportune or potentially lucrative. However, knowing where to begin the process of taking such a leap can be difficult and it’s important to take some time to understand exactly what is involved in opening your own physiotherapy practice.

Starting from scratch opening a physiotherapy practice can be difficult. There are many points to check off that it can quickly become an overwhelming task. However, with the right guidance, support, determination and patience, you can make your dream a reality. With every stage of the process, you need to do what you can to ensure that things go smoothly.

Let’s take a look a closer look at some of the key elements of opening a physiotherapy practice, from building plans to practice management software and everything in between.

Read on to learn more!

Some First Steps

To open your own practice, it is important to understand the requisite legal specifications you must check off before you open. Understand what the industry standards are. This includes officially registering as a physiotherapist which must be done with an application to the Australian Health Practitioner Regulation Agency. This organization requires both an initial and annual registration fee.

In addition, you must apply for a Medicare Provider number and (often) also apply for registration with the Australian Physiotherapist Association.

If you will require financing, it is useful to write a proper business plan. This should incorporate your knowledge of the physiotherapy market as well as details regarding projections for your own practice.

Structuring Your Practice

In terms of the organisation of your practice as a business, it is useful to think about how you will structure it. Usually, following a company structure is most sensible. This will establish your practice as a distinct legal entity. This can reduce your personal liability in case of potential accidents. Choosing your structure will also depend on whether you are opening the practice as a sole individual or whether you are entering into a partnership with other physiotherapists.

In any case, it is also vital to register your business in Australia to get it legally up and running. You will need to acquire an Australian Business Number and a Tax File Number to ensure that your practice is in good stead with the government.

Laying The Foundations

Unless you own some real-estate which can serve as the physical location of your practice, you will likely be renting or leasing a space. In any case, choosing a prime location is paramount. If you do choose to lease, know the rights and obligations of your retail or commercial lease. It is critical that you make sure you know what you can use the space for and whether you will have the option to extend the lease. Procuring equipment for your practice can easily be done online.

Once your location is set, it is important to hire a team of employees that can serve you well. Depending on the specifics of your practice plans, you may be hiring additional physiotherapists or staff to assist with administrative tasks. Vet candidates on how well they can fit in with the work culture of your practice. Be sure to follow existing hiring laws and make sure to set up the proper tax filing information for each new employee.

Setting up medical practice management software can also streamline the day-to-day operations in your practice. These programs can be used to help integrate electronic medical records with operational administrative and financial matters (appointment scheduling and insurance claims, for example). They can also provide performance indicators to let you know how efficiently your practice is operating.

Grand Opening

Taking the time to fully understand how to open your new physiotherapy practice is the first step in getting your new business up and running. Owning and operating your own business is a huge commitment but when managed correctly, it can be a very rewarding and satisfying experience. With the right preparation, you will be on course to a successful future from the very beginning and will be able to establish your new physiotherapy practice in your local community in no time at all.

The Lightbulb List – Understanding the Benefits of Solar Energy

June 26, 2018 by Reporter Leave a Comment

Image: http://sustainablebenefits.com/wp-content/uploads/2016/08/solar-farm-panels.jpg

Solar energy has become increasingly popular over the last three decades. With consumers becoming ever more eco-conscious, we are seeing a huge rise in people wanting to live more sustainably and contribute to a more energy efficient planet. Considering the benefits of solar energy is now more essential than ever in adapting to a sustainable, environmentally-friendly lifestyle.

Nowadays, there are many different ways that we can lower our carbon footprint on a daily basis. From recycling to upcycling, from hydro to hybrids and renewables to new ways of thinking, there are a plethora of ways that we can lower our impact on the environment. Harnessing the energy if the sun through solar energy is the fastest growing source of new energy and is having a big impact on how Australians are making positive changes.

Continue reading below, to find out more about the advantages of solar energy and how using solar energy could positively impact your life.

Renewable Resource

The first and most well-known benefit of solar energy is that it is taken directly from the sun’s radiation. As sunlight hits the Earth, we can harness this natural energy resource to power homes, buildings and even cities. Of course, solar is a renewable resource as, although night falls and there are cloudy days, each and every day the radiation from the sun will reach the Earth’s surface and can be collected until the sun burns out, millions of years from now.

Solar Vs Grid Electricity Costs

Solar energy offers two types of resources for energy used in the home and workplace: thermal energy and sunlight converted directly into electricity.

Due to the rise in investigation, research and interest in solar power over the past 30 years, prices for solar energy facilities and installations have dropped considerably and are now much more affordable than in the past. There has also been a rise in grid electricity supply prices. As both thermal and solar panel energy fixtures are becoming cheaper and the investment return is being repaid so much quicker, it is unsurprising that more and more people are being persuaded to use solar energy because of the long-term economic benefits.

Additional Economic Advantages

As well as the savings that people experience from switching to solar energy, there are also various tax advantages and rebates from solar energy installations. These extra economic advantages are offered through regional and national governments, organisations with renewable energy goals and even electricity companies when extra collected energy is filtered to the grid.

Remote Access to Solar Energy

Even in the most remote places, the sun will be able to benefit those who are well prepared to receive solar energy. Not only in the capacity of solar panels on homes of rural-dwellers but also in ways that are not so evident. Solar energy can be used to heat water in areas with no access to hot running water or distil it, in areas with no drinking water.

Solar Energy’s Environmental Footprint

Although there are some negative environmental effects that come from the manufacturing and transporting of solar energy equipment, the overall consensus is that solar energy has far less damaging effects on the environment than other energy sources.

In addition to this, once solar thermal equipment or panelling is installed, there is no noise pollution or environmental contamination produced. Solar energy produces no greenhouse gas emissions because there is no burning of fossil fuels involved as the sunlight is converted directly into electricity.

Infinite Solar Power

From these benefits, it’s easy to understand that solar energy, as a source of renewable power, can help us in many ways. The sun is not likely to disappear in the near future, nor can it be monopolised by large corporations. The advantages of solar energy far outweigh any initial negative aspects of solar power, making it one of the best choices for both homeowners and businesses to make positive changes for the future.

6 ways biking can boost your productivity, creativity, and bottom line

June 27, 2016 by Reporter Leave a Comment

by: Hunter Walsh

Encouraging employees to ride a bike to work is growing in popularity not just because of cycling and employee wellness trends, but because it makes sense for both employers and employees to take advantage of the many benefits cycling has to offer. Today only about 1% of Australian workers cycle to work while about 66% drive, according to data from The Heart Foundation. Motivating and supporting active transportation can make a significant improvement in the health and wellbeing of your employees and your business.
1. Inactivity is a killer.
Physical inactivity like sitting at a desk all day and driving to get around instead of walking or cycling takes a toll both physically and financially. Johns Hopkins Medicine reports that physical inactivity is a known risk factor for high blood pressure, coronary heart disease, anxiety, depression, cancer and obesity. KPMG – Econtech data reports costs of physical inactivity in Australia to be $719 million in healthcare costs, and $9.2 billion in productivity cost. Cycling to work is an excellent solution because it’s efficient – combining exercise and transportation. Healthier workers make a healthier workplace, and cycling makes people healthy and happy…
2. Cycling makes employees happier.
A study conducted at the University of Sydney surveyed 846 urban commuters in Sydney and found that commuter cyclists are happier than drivers, pedestrians and people using public transport. About two times happier, to be exact, which leads us to reason number 3
3. Biking to work boosts productivity.
Happy employees are about 12% more productive, according to a study by economists at the University of Warwick. “When I bike to work I’m refreshed and relaxed,” said Lia Weston, partner at Bio-Mechanics Cycles & Repairs in Adelaide who has been cycling to work for 7 years. “The movement wakes me up.” Many people who cycle to work liken their morning ride to a cup of coffee, and the data backs up that feeling. A study of 100 employers conducted by Cyclescheme found that two-thirds of employers surveyed reported that employees who cycle to work are more energetic and productive.
4. Cycling improves mental health.
A long-term commuter study (10 years) looked at workers who commuted by car, public transportation, foot and bicycle. Thestudy, conducted by University of East Anglia’s Norwich Medical School and the Centre for Health Economics at the University of York, evaluated all types of commuters and took a closer look at those who had switched from commuting by car or public transport to active transportation like cycling. They found that those who made the switch had improved concentration and less stress.
5. A ride a day keeps the doctor away.
Employees who regularly cycle to work take one day less sick leave per year on average than their non-cycling colleagues, according to study findings from Dutch Research and Testing organization the TNO conducted on behalf of Tineke Huizinga, the deputy minister for traffic and works. The same report says that every 1% increase in the number of employees that cycle to work saves their employers nearly €27M per year due to lowered costs due to illness and absenteeism.

6. Parking cars is expensive. Parking bikes, less so.
A parking space can fit a single motor vehicle and cost about $22,000 to build. In comparison, that same space can fit as many as 20 bicycles in a bike rack, which costs only about $400 to install.
Bike shops Bio-Mechanics Cycles & Repairs in Adelaide and Ivanhoe Cycles and Melbourne Bicycle Centre in Melbourne have teamed up with global public health alliance My City Bikes to create beginner biking resources that assist entry level riders learn where to bike safely in their city.

These resources can help employees who are new to cycling find safe routes and need-to-know safety and maintenance information so they can start biking to work. For more information about beginner biking and organized workplace wellness programs to encourage cycling to work, visit mycitybikes.org/australia-work.

Computer Password recovery and solutions business Ideas

August 26, 2014 by Reporter Leave a Comment

Have you ever forgot your password to your laptop or computer at any time and didn’t know what to do or how to unlock your computer. Yes we all have at some part of time done this! People not only forget passwords to the computers at home but also it’s a regular occurrence at the office as well. Password recovery tools and file recovery is an in demand service due to the progress in technology and devices.

So what do you do if your forgot your password?

Well in the first instance many people would just call a PC help or support guy to recover access to their laptop or computer. Many people would just turn to google search and search for recovery tools or software or methods available to try and see if there is a way to re-gain access to their pc or computer .

The fact is that there is a wealth of information on the internet to do stuff, even how to recover or reset your password, but often these free methods are quite technical and also long winded, so much so that a normal lay person would not be able to follow or do it. Here is where paid custom software solutions which were specifically built for this task come into play and also here is where the business opportunity lies for interested parties.

Business idea for computer password business

The custom password recovery software is handy not only to users who are a bit technical savvy and who can reset the passwords themselves, but is also available for purchase or buying for a computer repair business or a person intending to start a computer password support or recovery business.

A person with little technology know how can easily buy this software for a one time fee and provide a password recovery service for a fee to other people as part of their business and can keep re-using this software once purchased.

Password recovery software

The software is available at http://www.unlockwindowscomputer.com [ Two software options provided below ] and can be used by a computer repair business for resetting forgotten Microsoft windows passwords. This program recovers access to your PC without losing any existing files on the pc or laptop.

This pass resetting software works on all windows computers including the latest windows 8, windows 7 and also older version of Microsoft windows. It resets not only user passwords but also admin / administrator passwords. Once you use this program to reset the existing pass you should be able to login back into your laptop/computer.

This custom software makes it a breeze to unlock a laptop or pc within minutes by just resetting the existing password and so no files are at risk of being deleted or lost. Click the above link provided for more details on how this software works.

Take this example below as a typical question asked for a lost password

I forgot my password for my hp laptop !

Question: I have tried everything to get into my laptop. The password I had set up will not work for some reason. Is there anyway I can bypass this and get into my laptop.

I bought a HP Pavilion Laptop Quad Edition – with Windows 7

Prod. No. – LXXXX 34-Bit

Please help.

I do have two boot disks that came with laptop. I have tried to use them to restart and recover passwords, but the disks don’t seem to want to run.

I am obviously doing something wrong.

Helpme

and Thank You

Sheila

SOME other popular enquiries in relation to lost passwords

1. How to reset Windows 7 administrator password? I forgot my Windows 7 password for my laptop.

2. I changed my laptop login password and unfortunately lost it, how do I recover it without files lost?

3. I bought an old Dell laptop installed Windows 7 and I don’t know the administrator password, how do I do?

Solution : Use Custom Password recovery software as provided above

With computers and laptops becoming things that people can’t do without in this century, resetting passwords or then recovering files and access to lost passwords and computers is becoming a regular necessity.

Passwords are nowdays used for everything from email ( Gmail , Hotmail , Yahoo email ) to tablets ( ipad , Note) to smartphones ( Samsung galaxy , iphone, HTC ) etc to secure your personal information on these devices and its handy to have a instant solution available just in case you forget or lose your password.

Given the number of devices that could need a password retrieval or resetting service in the future this is a possibly a good business idea that can be popular in the near future and there will only be more providers of software for this service as our appetite for more gadgets and technology services increase.

How to promote your pc password service or business

As in any business , marketing is a necessity and if you are starting a password resetting business then marketing your business or service is needed.

Promoting your service or password recovery business can be easy in this day and age. All you need to do is advertise your business via a website, get listings in local directory’s online and offline , yellow pages or do some ppc advertising to promote your local business or website.

You can get the password resetting software over here. Good luck!

Mortgage Tips and building you own Business

April 6, 2013 by Reporter Leave a Comment

More and more Australians are taking the plunge and starting their own home-based businesses. There are currently over 1 million individuals operating a business from home, according to the Australian Bureau of Statistics. This number looks set to grow even larger with the easy availability of website building software.

The best website templates allow new business owners to create a professional ecommerce site from scratch, with little to no prior knowledge of web design. Recently there has been a surge in Real estate Start ups in Australia

However, starting a home business requires more than simply setting up a website. You’ll need to think of legal issues like registering for company names, business licences, and taxation. Using your residence as a place of business will mean that you must comply with all state, territory, and federal government regulations. To get started with this process, it’s best to contact your local council for more information.

At the same time, home business owners in need of a new mortgage may find that they face some unique issues. Applying for a home loan when you are self-employed can involve a completely different process than the usual one for salaried workers. There may be zoning issues that could affect your mortgage, as well as different standards for assessing your income. It’s best to weigh all these issues to finance a home that will be suitable for your business needs as well.

Choosing the Right Live/Work Property

One of the first unique challenges that a home business owner faces is choosing a property that provides adequate room for business needs. If you have just started up a basic ecommerce site using a Shopify website builder, you will most likely only need one spare room. However, those who plan on meeting with clients could need a full floor of the home. This could also impact your mortgage rates if a significant percentage of the property is used for commercial purposes. The exact percentage will depend on the lender.

How Lenders Assess your Finances

Every lender uses its own methods for assessing your income. In most cases they’ll look at your income using one of three basic methods.

1. Using the most recent year’s income – Although most lenders will use an average over a greater time period, some will only look at earnings from the past year to assess your income.

2. Using the average income from the past two years – Calculating the average income from the past two financial years gives lenders a well-rounded picture of your self-employed earnings.

3. Using the lowest income out of the past two years – If the most recent year’s income is lower than the previous year’s, it may worry a lender who will assume that this downward path could continue into the future. In this circumstance, they may use the lower figure out of the two years as the basis of their assessment.

To assess your earnings from a home-based business, lenders will look at your most recent tax returns as well as other expenses and financial information. Income from other sources, such as rental income, will usually be deducted from the figure that is scrutinized.

Low Document Loans

If you’re unable to find a lender who will help finance a mortgage using traditional methods like tax returns, you may qualify for a low doc home loan. These are available to home business owners who don’t have adequate financial proof available to satisfy income requirements. However, they usually require a higher down payment of at least 20% of the purchase price, and incur higher interest rates than traditional mortgages.

Business Start Up – Caroline’s Skin Care

October 4, 2012 by Reporter Leave a Comment

Caroline’s Skincare is now a established skincare product in the market. Read how Caroline’s Cream Products was born and launched into the market

How I started my business (Start up story)

Twelve years ago I developed eczema on my hands so severe that when my daughter was born I couldn’t bathe her without excruciating pain. Nothing I used worked so I decided to develop my own cream to help ease the symptoms.

The cream began existence in my kitchen. I had aromatherapy experience so used that knowledge, along with a lot of research to create a healing moisturiser. After months of trial and error and many experimental batches, I found a workable formula that was filled with soothing, natural ingredients.

Business – Demand and Expansion

Not only had the cream improved my skin rapidly, the results it had with others in treating a variety of skin complaints such as eczema, dermatitis and psoriasis was incredible. Public demand led me to begin producing Caroline’s Cream in bigger numbers and founding my skincare company, Caroline’s Skincare Pty Ltd.

In 2003 my first batch of six bottles was taken by a local pharmacy. Now my cream is listed on the registrar of Therapeutic goods as a complementary medicine, I have two manufacturers and a distributor.

History of start up Caroline Skincare

Initially I had very few business skills as I’d left school at 15 and modelled for 20 years; I was computer illiterate – I didn’t even know how to turn a computer on! In fact I had no experience at all in running a business. But out of necessity I learned, especially as the business grew.

I also started with no working capital (I started with $5000 on a credit card and initially offered product on consignment for nearly six months) and it was at least six years before I drew earnings from the business. As demand increased it was necessary to continually pour the income back into it.

In 2006 I created an All Purpose Wash, which is based on the same formula as the cream.

In the past year my business has grown by 2000%. New outlets are coming on board daily, with my range now available in over 3000 outlets Australia wide, as well as being sent overseas to customers on a regular basis.

Guest post for Caroline Monet – Founder, Caroline’s Skin Care www.Carolineskincare.com

How Pooch mobile got a jump start

September 23, 2012 by Reporter Leave a Comment

In 1985 when I was 16 I started a dog clipping and grooming service operating from my parent’s back yard.

I grew up in a self-employed family who shared my love of animals, especially dogs. With their support and guidance and a lot of determination, I went into business by myself. I was lucky to be doing something I loved and earning money from it.

Mobile Hydrobath For dogs

My business grew rapidly with demand from further afield, so when I was 21 I expanded the service to include mobile hydro bathing, travelling to customer’s homes to wash and pamper the family dog.

I launched the business as a single mobile hydrobath in 1991 and once people saw the benefits to their dogs, success was instant. I created and launched the Aussie Pooch Mobile Pty Ltd in 1992 and was the first person to franchise a mobile dog washing business in the world.

After success in Australia, I realised a global need for my business so after more research, I launched as ‘The Pooch Mobile’ overseas. There are currently Pooch Mobile franchises in the UK, Malaysia, New Zealand, New Caledonia and the USA, with a total of almost 200 operators worldwide.

Expanding into dog business

I am able to anticipate customer’s needs, which has helped me maintain success for 21 years, through recessions, ups and downs and other concerns that crop up in business.

Franchising with APM has a twofold Small business benefit. Franchisees are able to build a successful business while doing something they are passionate about and earn a great income. Franchising with Aussie Pooch sees you working for yourself but not by yourself.

I’ve expanded with demand. APM is actively involved in the community, has initiated fundraising ventures and developed our own line of dog care products and doggy treats.

This is essential to business considering the increasing number of people using at-home services, which is a trend that will continue. That means I will always be looking at keeping up with what my customer’s want. It also means I will need more franchisees to keep up with this demand.

This article is part of the “New small business start up series” . Guest post for www.AussiePoochMobile.com.au by Jane Keighley

From bumper to bumper – The car care couple

August 13, 2012 by Reporter Leave a Comment

In 2005 Australia was gripped by drought and Australian drivers were stranded. Water restrictions in most states meant car owners could no longer pull out the trusty garden hose to wash their vehicles. To wash a car at home required about nine frustrating buckets of water and splashing water over a car didn’t have the pressure to lift grit, the volume to properly remove suds or the spray pattern to tidy up the wheels.

Start of a Business Idea

“This was too frustrating,” says business owner Ian Godwin, “I thought, there has to be a better way to wash a car that’s legal and water efficient.”

In 2005 Ian started developing a 12V high pressure low flow pump inside a compact tank. In 2007 the prototype was ready enabling a car to be washed in just two buckets of water providing users with a convenient and efficient way to wash a car at home.

Home Made Carwash – Wash me

Ian’s wife, Miriam Tulevski, who has a background in sales and marketing, encouraged the initial production run. “If we can’t get retail support I’ll sell them to Bondi Markets,” she recalls saying.

The product was launched at a major car show in June 2007 and by 2009 it had distribution in Australia’s premium auto outlets including Repco, Autobarn and Super Cheap Auto.

We started winning awards. Car Cube was voted best-in-class by Choice magazine – Australia’s leading independent consumer magazine. Smart Approved WaterMark awarded it 2009 Product of the Year.

Since then, the business expanded into car care accessories under the name Car Cube sold at Big W and Auto One and Wash Me!, a ranged positioned as high performance and low fuss. We also do premium private label car care products.

“We want Wash Me! to be Australia’s best value car care range” says Miriam. “Parts of the range are already available at Woolworths and Retail Adventures.”

“Of course it can be challenging working with your spouse but we’re a strong fit. Our skills are quite different so in business we complement each other. He’s more technical and operational while I’m more business development and strategy. We share a passion for great quality and excellent value and bring this passion to the products we create and supply for our customers,” says Miriam.

Guest article part of the “New small business start up series”

Related links for Small business start up series

Get your own Publicity and start up your business

Oven fairy ( Small Business- Start up Series)

Get your own Publicity and start up your business

August 5, 2012 by Reporter 2 Comments

We often hear stories of people who set up their business with no start up funds, reinvest the income in the business and grow organically. Small business

Enter the two women who run DIY publicity

Founders, Jules Brooke and Simone Heydon, started Handle Your Own PR in Australia three years ago. And now they are a global business! In 2010 they opened an office in the US and recently started operating in the UK. Handle Your Own PR: Jules Brooke and Simone Heydon. Set up for small businesses and individuals who want or need publicity but don’t have the funds to pay an agency

“We truly have a passion for small business” founding partner Jules Brooke says. “We have a full service PR agency and felt awful turning away potential clients who simply didn’t have the funds to pay for a campaign when we were aware that the media would probably love their story.”

Small business Publicity

Now running in three countries, Australia, the USA and England, (www.handleyourownpr.com.au, www.handleyourownpr.com and www.handleyourownpr.co.uk) Handle Your Own PR is one-of-a-kind. Nowhere else in the world has someone set out to inform and facilitate how to get publicity for small businesses. These two women saw a niche and went for it.

HYOPR is a do-it-yourself publicity business, helping small businesses and entrepreneurs generate publicity without the use of a PR agency. The Australian, UK and US websites are particularly useful for those businesses selling online and are able to post internationally.

Jules and Simone are entrepreneurs with an Australian online business success story. They found a gap in the market and a solution when it was at its lowest. Consequently, Handle Your Own PR was born.

Guest article part of the “new small business start up series”